Most Iconic and Most Successful Cycling Team of All Time

1910 – De Westvlaamsche Leeuw

 

1910-_de-westvlaamsche_leeu

Louis had seven children, one of whom, Aimé, was to become the driving force behind the Flandria brand. Together with his brothers and sisters, Aimé chose the name De West-Vlaamsche Leeuw (The West-Flemish Lion). By 1910 the Claeys had sold 150 bicycles; the bicycle was becoming the favoured mode of transport for the working man.

1912-young-aime-claeys-cent

 








 

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